Bayesian tools for competitive and market analysis.
Weigh what a rival's move could mean, compare options against criteria you chose, and estimate what you cannot observe directly.
Questions these tools answer
- What could that announcement mean, and what would tell the readings apart?
- Which option wins on the criteria that matter, and does it survive a reweighting?
- What is a product's true average rating, given a handful of reviews?
- How large is the rival, from what we can see of it?
Instruments
- Competing Hypotheses
- Weighted Decision Matrix
- Rating Estimator
- Serial-Number Estimator
- Usage Count Estimator
- Bayesian Innovation Options Simulator
- Customer Value Calculator
- Expert Prior Bayesian Builder
- Collection Planner
- Key Player Removal
- DAG Sketchpad